Corporate Naming Rights Webinar

Corporate Naming Rights: Is There a Place on Your Campus?

Conducted Thursday, June 1, 2017

Presented by Navigate Research | Sponsored by E&I Cooperative Services

Listen Now!

Corporate naming rights can be an excellent source of incremental revenue, often with little or no incremental expense. Listen now to this 50-minute session and learn how understanding the value and opportunity cost, as well as selecting the right partner for your campus are easier than you think.

Discussion Topics:

  • What value do corporate naming rights provide in higher education?
  • What factors or attributes affect the value?
  • How can you evaluate the opportunity on your campus and begin exploring?
  • Best practices related to managing the process internally and externally

Speaker:

Jackie Schetter, Director of University Business, Navigate Research

Who Should Listen?

Presidents, CEOs, CMOs, Athletic Directors, External Leaders, Fundraisers

Listen Now!

Corporate Naming Rights Webinar
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