Contract Number: CR001482
Contract Date: 08/15/2025 – 08/14/2030
Agreement: Competitive
Renewals: 5 1-year renewals remaining
Award Summary: Click RFP Number Field to view all awarded suppliers
eProcurement: N/A
RFP Number & Name: EI00351~2024RFP / Constituent Relationship Management (CRM) Platform & Related Services
Contract Availability: Higher Education

greymatter

greymatter is a Saas CRM purpose-built for higher education. E&I members benefit from transparent pricing, combining per-user licenses and consumption-based services for scalable adoption from recruitment through alumni engagement. Institutions can adopt the full student lifecycle or individual modules-getting the tools they need without paying for what they don’t.

With greymatter, E&I members gain a scalable, modular CRM solution that unifies recruitment, admissions, student success, and alumni engagement in a single platform. Powered by Microsoft Dynamics 365, greymatter centralizes student data from SIS and LMS integrations and enables personalized communications, automated workflows, and targeted campaigns. From identifying strong leads to predicting student success outcomes, it delivers actionable insights that help staff make data-driven decisions and improve recruitment, retention, and lifelong student success.

Contract Differentiators
  • Enable transparent, predictable pricing with per-user licenses and consumption-based services for scalable adoption.
  • Adopt the full student lifecycle or select individual modules, providing flexibility to match institutional needs.
  • Leverage a solution designed exclusively for higher education, with workflows, terminology, and reporting aligned to institutional priorities.
  • Streamline operations and reduce administrative complexity, saving staff time and resources.
  • Drive data-informed decisions with actionable insights across recruitment, admissions, student success, and alumni engagement.
  • Enhance student engagement and retention with tools tailored to the full student journey.
  • Strengthen alumni and career services, promoting lifelong relationships and institutional growth.
  • Access the platform from any device, enabling staff to manage tasks and communications anytime, anywhere.
  • Integrate seamlessly with SIS, LMS, ERP, and Microsoft tools for unified data and efficient workflows.
  • Future-proof institutional technology with a scalable solution that evolves with changing needs and growth.


Sustainability

greymatter is a SaaS solution built on Microsoft Dynamics 365, reducing hardware needs and energy consumption. The company aligns with Microsoft’s 2030 sustainability goals and promotes recycling, energy efficiency, and carbon accountability.

More Information

Economic Benefit Model Statement

The E&I Economic Benefit Model™ (EBM) is a powerful tool that your institution can use to measure and communicate the overall value of its procurement activities. This benefit is derived from three key areas:

Using the EBM, each of E&I’s more than 215 competitively solicited contracts have been scored with a Total Economic Benefit™ (TEB) to member institutions.

The TEB of this greymatter contract is in the range of 12.0%.

ECONOMIC BENEFIT MODEL

Total Economic Benefit of this Contract:

12.0%

The Economic Benefit Model TEB is determined from baseline cost comparisons using historical data, competitive intelligence, market benchmarking, vendor quotes, and related criteria.

To learn more, visit EBM or contact your E&I Member Representative.

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